Light Posters

These PSA posters serve as a reminder that turning off unnecessary lights at night can make a big difference for migratory birds. Light pollution can disorient them, leading to exhaustion or even fatal collisions. By simply switching off excess lighting, we can help protect their journey. Each poster features hand-created typography crafted from glowing Christmas lights, forming letters within bird silhouettes. Set against striking black and white city skylines, the illuminated type stands out—symbolizing both the beauty of light and the importance of using it wisely. Blending hand lettering with thoughtful composition, these posters deliver a visually compelling and meaningful message. 

Role: Concept, Art Direction, Copy, Image Making, Graphics and Photography

Tools used: Illustrator, Photoshop